Privacy Policy
INTRODUCTION
This privacy policy sets out how Big Figures Ltd trading as 7Fiveyards uses and protects information that you give when you use this website.
- Company Name: Big Figures Ltd
- Registered In England and Wales
- Company Registration Number: 083957
- Registered Office: 38 Clarence Street, Southend-on-Sea, Essex, SS1 1DB
We are committed to ensuring that your privacy is protected at all times. Any information that you provide will be handled in accordance with this privacy policy.
This website is hosted on a secure server that uses (SSL) Secure Sockets Layer (https). On every page.
We may change this policy from time to time by updating this page and so you should check it regularly to ensure that you are happy with any changes.
PERSONAL INFORMATION WE COLLECT WHEN YOU VISIT OUR WEBSITE
When you visit our website, we'll automatically collect certain information about the device you are using to access it. This will include information about the website browser you are using and the IP address of your internet connection. We may also identify your device with a unique, randomly generated, identifier.
As you browse our website we'll continue to collect information about the website pages that you look at during your visit, how long you visit them, and what links you click on each page. We may also record what keywords you used to locate our website and what third-party website referred you to our website.
The information we collect about you is referred to as Device Information. It's not personally identifiable to you (for example, we don't collect or associate your name or address with this Device Information) and it's not stored on our systems for any longer than we need to store it in order to allow you to use our website for the purposes in which it is intended.
We collect Device Information from you using Cookies. These are small data files that are placed on the browser you use, on your device, to visit the website. Cookies often include an anonymous and unique identifier (so we know it's your device).
Certain cookies are placed on our website in order to make it work. For example, when you add items to the shopping basket/cart we need to store this information on a cookie. Where cookies we place on your computer are:
- Not identifiable to you as a living person, and
- Only placed in order to fulfil the inherent functions of an ecommerce website
we won't ask for your permission before we place them.
We may, from time to time, use cookies placed by third party companies to track and monitor you as you visit the website. Sometimes, these third party cookies may include information which might, indirectly, identify you as a living person. Where we do so, we'll always ask for your consent before we place those cookies.
We may, from time to time, also collect information about your actions on the website and record those actions in log files. This data will include your IP address and may include the device that you are using, the browser that you are using, your internet service provider and be attached to date and time stamps. We'll only include this information for as long as necessary.
PERSONAL INFORMATION WE COLLECT WHEN YOU MAKE A PURCHASE OR REGISTER FOR AN ACCOUNT
When you use our website to make a purchase of one of the goods or services that we offer for sale, or when you register for an account on our website (without making a purchase) you may be asked to provide certain personal information about you.
Such information we collect may include:
- Your name
- Your address
- Your contact information (like your telephone number or email address)
When you make a purchase on our website you may also be asked to enter your credit or debit card details. You may be redirected to a 'payment gateway' website to enter your card details, or you might be asked to enter these directly onto our website.
Your full credit or debit card details are never stored on any databases we hold. You may be asked if you want to 'store' your purchase information for faster checkout at a later date, where you do store this information the full card information is never stored on any databases we hold. Instead we send the full information to our payment processor, who then send back a secure 'token' which we then use to place future purchases. To help you identify stored cards, we may store the last 4 digits of the card, the type of card (e.g. Visa or MasterCard) and the expiry date.
Where you wish, you can always delete a stored card within your customer account.
We call this data Personal Information.
HOW WE USE PERSONAL INFORMATION AND DEVICE INFORMATION
We use Device Information we collect in order to help us screen for potential risk and fraud, to improve and optimise our website (by generating data about how our customers browse and interact with our website) and to analyse the success of our marketing and other advertising campaigns.
We use Personal Information that we collect to fulfil any order that you place and to communicate with you as one of our customers. We may also use this information to screen for potential risk and fraud.
With your consent, we may, from time to time, provide you with information or advertising relating to the products and services that we provide.
SHARING YOUR PERSONAL INFORMATION AND DEVICE INFORMATION
We will share personal information and device information with third parties in their capacity as a data processor on our behalf. We'll only share your information with third parties in so far as they assist us with using your information.
We may also share your personal information and device information in order to comply with applicable laws and regulations or to respond to any lawful request for information we receive, or to otherwise protect our rights.
Analytics
We use Google Analytics on our website to gather information about how visitors engage with our site. This helps us improve our services and provide a better user experience. Google Analytics is a web analysis service provided by Google Inc. ("Google"). Google utilises the collected data to track and examine the use of this website, prepare reports on its activities, and share them with other Google services.
Google may use the data collected to contextualise and personalise the ads on its own advertising network. The tracking technology used by Google Analytics is based on cookies, which are text files placed on your computer, to help the website analyze how users use the site. The information generated by the cookie about your use of the website (including your IP address) will be transmitted to and stored by Google on servers in the United States.
You may refuse the use of analytics cookies by selecting the appropriate settings on this website via the Data Privacy tool.
For more information on Google Analytics and Google's privacy policy, please visit PRIVACY POLICY
To provide website visitors with the ability to prevent their data from being used by Google Analytics, you can use the Google Analytics opt-out browser add-on for websites using the supported version of Google Analytics JavaScript (analytics.js, gtag.js).
Google Analytics Opt-out Browser Add-on
Online RE-MARKETING AND BEHAVIOURAL ADVERTISING
We may, from time to time, share your device or personal information to provide you with targeted advertisements or marketing communications we believe might be of interest to you. This may include sharing some of your information with third party networks such as Google, Meta, and MailerLite
Third-party vendors, including Google, Meta use cookies to serve the badge on our website and to serve ads based on a user's prior visits to our website.
How Google will use your personal data when you give consent
You may opt out of Google's use of cookies to serve ads based on your prior visits to our website by visiting the Google advertising opt-out page. Alternatively, you can opt out of a third-party vendor's use of cookies for interest-based advertising to the Network Advertising Initiative opt-out page.
Meta Advertising
We use Meta advertising services to display personalised ads to you on Facebook, Instagram, and other platforms within the Meta network. These services help us show you relevant advertisements based on your interests and online activities. Meta may use cookies, web beacons, and other storage technologies to collect or receive information from our website and other websites and use that information to provide measurement services and target ads.
DO NOT TRACK
22. Our website does not alter it's data collection and use practices when we see a Do Not Track signal from your browser.
GDPR
23. If you are a resident of a country where the European Union's GDPR is applicable, you have certain rights.
24. To exercise your rights to access your data, receive a copy of that data, or to rectify a mistake, please contact us.
GENERAL TERMS
25. This privacy policy may be updated from time to time, in order to reflect changes to our business practices or for other operational or legal reasons.
26. For more information please contact us using the details below.
7Fiveyards Data Protection data@7fiveyards.co.uk